When the word funnel is said I usually envision a car with the hood opened and oil funnel from the picture. I am not the only one, I know because quite a few folks have asked me to describe what a marketing funnel is. The subject gets perplexed and somewhat discouraged but it should not be. Marketing funnels is really a few and straightforward make it more complex than it has to be. Actually, the very best and most prosperous funnels have just 3 steps and are extremely simple. The further steps that are additional leave a much better chance that the viewer would not finish the procedure designed for them to a particular end result. Or, the end result Goal, of this funnel, can be quite a few items such as a sale, an opt-in, a telephone call, a sign-up, or guide. These are called conversions and will be the final result of this funnel.
A Site is a funnel if someone does not understand just what a marketing funnel is. Their website is set up by someone with the intentions of drawing visitors let us say to buy a product. They may see an advertisement ad to get into the site of the someone. The visitor clicks to make a purchase or to go to the next step and reads some of their Clickfunnels cost content. That is typical Sales funnel and seems easy, there are reported to be more than 2 billion viewers on the internet and any site operator would like to get as much of the traffic coming to their website as possible. Through various Outreach campaigns on social media forums and sites, articles written, podcast, videos created, or a webinar, the website owner draws traffic to the funnel that travels throughout the web site page and a percentage will click to proceed and the remainder will move onto something different.
That is how simple a Funnel is as mentioned, the end result or goal is to obtain an email address, get the visitor to click something, or to make a purchase, and each is considered a conversion. There are funnels that have more steps based on what the design of this funnel is for the visitor but the fewer steps get much better results. Think about yourself as a Tour guide directing visitors onto and through your site and leading them where you would like them to go and to do everything you would like them to do. The site owner attempts to guide them to click here or go there and see an excellent product which will enrich their lives in one way or another. So website owners are like tour guides in their own sites and it is best that they know drawing audiences into a funnel, their site, and being a tour guide leading them into the target, or purpose of conversion with each page.